Dr. Frieda Dehrmann

Group Quality and Analytical Science Director

James Finlay Limited

Dr. Frieda Dehrmann is the Group Quality and Analytical Science Director at Finlays, responsible for the development and execution of the Quality Strategy, focused on quality assurance, food safety, and developing analytical capability.

Frieda joined Finlays in 2018 from AB InBev (formerly SABMiller) where she held a variety of positions globally and in Africa, from Quality Assurance, Sensory and Taste and Consumer Science, leading teams to develop quality systems, tasting strategies and category expansion projects.

Frieda holds a PhD in Biochemistry from The University of Natal, Pietermaritzburg, and is passionate about systems that work for us, underpinned by the belief that everything we do, we can do better.